“Your most unhappy customers are your greatest source of learning"
BILL GATES
"A satisfied customer - we should have him stuffed!"
BASIL FAWLTY
"If you don’t walk in your customer’s shoes, your customer will walk to your competitor"
ANON
"Great customer service is not rocket science. It is often just doing the simple things excellently"
CCF MAGAZINE
"Profit in business comes from repeat customers, customers that boast about your project or service, and that bring friends with them"
W EDWARDS DEMING
"Providing good customer service is like being an Actor. You are only as good as your last performance"
DAVID EVANS (The Grass Roots Group)
"Customers are only interested in being able to get from you a product or service with the minimum of fuss and the maximum of convenience – their convenience"
SIMON CAULKIN - Sunday Observer
"The thing that gives you the competitive edge is the history and relationships you have with your customers"
PROFESSOR MOIRA CLARK (Henley Centre for Customer Management)
"Companies with high positive word of mouth advertising and low negative word of mouth grew four times as fast as companies where the reverse was true"
LONDON SCHOOL OF ECONOMICS
"If I had asked the customer what they wanted, they would have said a faster horse”
HENRY FORD
